If you want to create the perfect website from scratch or redesign your existing web space, you need to look beyond the aesthetics. Here are some suggestions for making your perfect website.
1. Keep it simple
Unless you’re a web design company, your audience won’t be interested in how slick your design is. They will be coming to you to find a particular piece of information and will move onto another site without hesitation if they can’t.
2. User friendliness
Your visitor will be looking for ease of movement across the different sections of your website so, unless their experience is plain sailing, they could be looking to jump ship.
3. Consistency
It is all very good having one really great landing page, but you need to be able to support this with other well-designed and thought out sub-sections throughout.
4. Hierarchy
The order in which you present your information is important; don’t be tempted to list everything on the main page, the information should be logically categorised to reveal more and more information as the customer progresses through the site.
For tips on how best to structure your website, you may wish to consult some web development services in London. One of these is
Red Snapper (https://www.redsnapper.net/web-development-services-london), a web development company able to offer advice on how best to execute your web design task.
5. Accessibility
In this day and age, users are seeking web experiences whereby they can access information from their mobile phone or tablet, so making your website accessible across all platforms is vital. See http://accessibleculture.org/why-build-accessible-websites/.
6. Conventional layout
Don’t be too creative with your layout – customers still want to see a conventional layout before them, like a homepage, a ‘contact us’ page and other typical pages that can help them to navigate around the site instinctively.
7. Credibility
If your web designer doesn’t understand who you are, then this message is not going to be conveyed to your audience. Ensure you pick someone who can relate to your company’s goals.
8. A reflection of what the user wants
Throughout the entire web design journey, you should stop and ask yourself if this is what your audience wants. After all, if you are not designing your website with your customer in mind then who are you building it for?
